{"id":187393,"date":"2018-07-05T17:21:44","date_gmt":"2018-07-05T15:21:44","guid":{"rendered":"https:\/\/www.mtb-mag.com\/?p=187393\/"},"modified":"2018-07-05T17:21:44","modified_gmt":"2018-07-05T15:21:44","slug":"boa-and-mips-partner-for-helmet-retention","status":"publish","type":"post","link":"https:\/\/www.mtb-mag.com\/en\/boa-and-mips-partner-for-helmet-retention\/","title":{"rendered":"BOA and MIPS Partner for Helmet Retention"},"content":{"rendered":"
Denver, CO (July 5, 2018<\/span><\/span>) \u2013<\/strong> Boa Technology, creators of the award-winning Boa\u00ae Fit System,\u00a0and MIPS\u00ae, innovators of the patented Brain Protection System, together announce their collaboration on the MIPS\u00ae B-series Boa\u00ae, a new system for helmets. The specially integrated\u00a0 system is designed to work together to create a solution that provides superior fit and added protection to athletes in bike and snow.<\/div>\n
<\/div>\n
The MIPS B-series Boa allows for the Boa Fit System to connect directly to the MIPS Low\u00a0Friction Layer (LFL), rather than attaching in a stationary fashion to the helmet. This new method of integration with Boa improves the fit of the MIPS liner, making it the latest evolution in 360-degree fit systems.<\/div>\n
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Boa and MIPS, both leaders in their respective helmet technologies, align on their approach for constant innovation and a drive to continually develop highly functional, performance-based products.<\/div>\n
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\u201cA helmet that fits well is ideal for maximizing safety, and Boa brings the leading fit component to bike and snow helmets,\u201d says Johan Thiel, CEO of MIPS. \u201cWe are excited to team up and offer brand partners a joint system that optimizes integration and assembly, and ultimately provides great protection for the rider.\u201d<\/div>\n
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\u201cMIPS is as dedicated to head and brain protection as Boa is to making the worlds\u2019 best gear better through improved fit and performance,\u201d says Shawn Neville of Boa Technology. \u201cWe are fortunate to partner with a likeminded company such as MIPS who is also passionate about creating meaningful, innovative solutions for our brand partners and consumers.\u201d<\/u><\/u><\/div>\n
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The collaborative system is high tech, high performance and high safety. Look for the Boa and MIPS collaboration\u00a0to debut at Eurobike in Friedrichshafen, Germany at the MIPS booth (FW 100). MIPS B-series Boa will be available to brand partners immediately and to consumers in the following model year.<\/div>\n","protected":false},"excerpt":{"rendered":"

Denver, CO (July 5, 2018) \u2013 Boa Technology, creators of the award-winning Boa\u00ae Fit System,\u00a0and MIPS\u00ae, innovators of the patented Brain Protection System, together announce their collaboration on the MIPS\u00ae B-series Boa\u00ae, a new system for helmets. The specially integrated\u00a0 system is designed to work together to create a solution that provides superior fit and added protection to athletes in bike and snow. The MIPS B-series Boa allows for the Boa Fit System to connect directly to the MIPS Low\u00a0Friction Layer (LFL), rather than attaching in a stationary fashion to the helmet. This new method of integration with Boa improves<\/p>\n","protected":false},"author":170425,"featured_media":187395,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"\nBOA and MIPS Partner for Helmet Retention | MTB-MAG.COM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mtb-mag.com\/en\/boa-and-mips-partner-for-helmet-retention\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BOA and MIPS Partner for Helmet Retention\" \/>\n<meta property=\"og:description\" content=\"Denver, CO (July 5, 2018) \u2013 Boa Technology, creators of the award-winning Boa\u00ae Fit System,\u00a0and MIPS\u00ae, innovators of the patented Brain Protection System, together announce their collaboration on the MIPS\u00ae B-series Boa\u00ae, a new system for helmets. The specially integrated\u00a0 system is designed to work together to create a solution that provides superior fit and added protection to athletes in bike and snow. The MIPS B-series Boa allows for the Boa Fit System to connect directly to the MIPS Low\u00a0Friction Layer (LFL), rather than attaching in a stationary fashion to the helmet. 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