{"id":204784,"date":"2019-05-23T16:01:15","date_gmt":"2019-05-23T14:01:15","guid":{"rendered":"https:\/\/www.mtb-mag.com\/?p=204784\/"},"modified":"2019-05-23T16:01:15","modified_gmt":"2019-05-23T14:01:15","slug":"the-new-truvativ-x-troy-lee-colab","status":"publish","type":"post","link":"https:\/\/www.mtb-mag.com\/en\/the-new-truvativ-x-troy-lee-colab\/","title":{"rendered":"The New Truvativ X Troy Lee CoLab"},"content":{"rendered":"<p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">DESCENDANT TLD CoLab Crankset<\/span><\/span><\/strong><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204772\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/FC-DESC-CL-A1_c_DUB_170mm_TLD_EagleRing_32_Red_Front_M.jpg\" alt=\"\" width=\"1600\" height=\"1279\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/FC-DESC-CL-A1_c_DUB_170mm_TLD_EagleRing_32_Red_Front_M.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/FC-DESC-CL-A1_c_DUB_170mm_TLD_EagleRing_32_Red_Front_M-750x600.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/FC-DESC-CL-A1_c_DUB_170mm_TLD_EagleRing_32_Red_Front_M-768x614.jpg 768w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/FC-DESC-CL-A1_c_DUB_170mm_TLD_EagleRing_32_Red_Front_M-1376x1100.jpg 1376w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">PERFORMANCE CREATIVITY<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">A painted hammer. <\/span><span style=\"vertical-align: inherit;\">A beautiful ax. <\/span><span style=\"vertical-align: inherit;\">Troy Lee and his team channeled into the future of design these cranks, and the future \u2014 at least in the stiff, durable world of SRAM cranks \u2014 is looking exceptionally bright.<\/span><\/span><\/p>\n<p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">DESCENDANT TLD CoLab DH Crankset<\/span><\/span><\/strong><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204791\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4489.jpg\" alt=\"\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4489.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4489-750x500.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4489-768x512.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">SAME SAME. <\/span><span style=\"vertical-align: inherit;\">BUT DIFFERENT.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">For the artist, the challenge of the solution is the inspiration to create. <\/span><span style=\"vertical-align: inherit;\">The crank arm \u2014 perfected in performance by SRAM engineers \u2014 is a utilitarian canvas begging to be transformed. <\/span><span style=\"vertical-align: inherit;\">Troy Lee, design artist, took to that canvas. <\/span><span style=\"vertical-align: inherit;\">And now, those of us who have seen can never unsee. <\/span><span style=\"vertical-align: inherit;\">It&#8217;s the crank, made more. <\/span><span style=\"vertical-align: inherit;\">Same same. <\/span><span style=\"vertical-align: inherit;\">But forever different.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204794\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4497.jpg\" alt=\"\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4497.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4497-750x500.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4497-768x512.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204793\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4494.jpg\" alt=\"\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4494.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4494-750x500.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4494-768x512.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">DESCENDANT TLD CoLab Bar<\/span><\/span><\/strong><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204788\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4483.jpg\" alt=\"\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4483.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4483-750x500.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4483-768x512.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204790\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4488.jpg\" alt=\"\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4488.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4488-750x500.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4488-768x512.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">STIFF. <\/span><span style=\"vertical-align: inherit;\">PRECISE. <\/span><span style=\"vertical-align: inherit;\">WIDE. <\/span><span style=\"vertical-align: inherit;\">CAMO.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">The genius of good design manifests itself nicely in camo. <\/span><span style=\"vertical-align: inherit;\">Demure. <\/span><span style=\"vertical-align: inherit;\">Yet bold. <\/span><span style=\"vertical-align: inherit;\">For our latest CoLab, we tapped into the brain that is Troy Lee Designs. <\/span><span style=\"vertical-align: inherit;\">We handled the intel on the bar specs \u2014 our famous Descendant geometry, built from input from our best riders \u2014 and Troy handled the finishing touches. <\/span><span style=\"vertical-align: inherit;\">His dream: hi-tech camo. <\/span><span style=\"vertical-align: inherit;\">Fit to be seen.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204785\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4477.jpg\" alt=\"\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4477.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4477-750x500.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4477-768x512.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204775\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/HB-DESC-CL5-A2_c_800mm_20mm_Carbon_Black_Camo_Front_M.jpg\" alt=\"\" width=\"1600\" height=\"853\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/HB-DESC-CL5-A2_c_800mm_20mm_Carbon_Black_Camo_Front_M.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/HB-DESC-CL5-A2_c_800mm_20mm_Carbon_Black_Camo_Front_M-750x400.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/HB-DESC-CL5-A2_c_800mm_20mm_Carbon_Black_Camo_Front_M-768x409.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/> <img loading=\"lazy\" class=\"alignnone size-full wp-image-204778\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/HB-DESC-CL1-A2_c_750mm_20mm_Carbon_Black_Camo_Front_M.jpg\" alt=\"\" width=\"1600\" height=\"805\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/HB-DESC-CL1-A2_c_750mm_20mm_Carbon_Black_Camo_Front_M.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/HB-DESC-CL1-A2_c_750mm_20mm_Carbon_Black_Camo_Front_M-750x377.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/HB-DESC-CL1-A2_c_750mm_20mm_Carbon_Black_Camo_Front_M-768x386.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204787\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4480.jpg\" alt=\"\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4480.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4480-750x500.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4480-768x512.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-204786\" src=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4478.jpg\" alt=\"\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4478.jpg 1600w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4478-750x500.jpg 750w, https:\/\/www.mtb-mag.com\/wp-content\/uploads\/2019\/05\/IMC_4478-768x512.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><a href=\"http:\/\/www.sram.com\">www.sram.com<br \/>\n<\/a><\/span><\/span><\/p>\n<p><a href=\"http:\/\/www.troyleedesigns.com\">www.troyleedesigns.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DESCENDANT TLD CoLab Crankset PERFORMANCE CREATIVITY A painted hammer. A beautiful ax. Troy Lee and his team channeled into the future of design these cranks, and the future \u2014 at least in the stiff, durable world of SRAM cranks \u2014 is looking exceptionally bright. DESCENDANT TLD CoLab DH Crankset SAME SAME. BUT DIFFERENT. For the artist, the challenge of the solution is the inspiration to create. The crank arm \u2014 perfected in performance by SRAM engineers \u2014 is a utilitarian canvas begging to be transformed. Troy Lee, design artist, took to that canvas. And now, those of us who have<\/p>\n","protected":false},"author":170425,"featured_media":204789,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3683,3678],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v19.7.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The New Truvativ X Troy Lee CoLab | MTB-MAG.COM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mtb-mag.com\/en\/the-new-truvativ-x-troy-lee-colab\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The New Truvativ X Troy Lee CoLab\" \/>\n<meta property=\"og:description\" content=\"DESCENDANT TLD CoLab Crankset PERFORMANCE CREATIVITY A painted hammer. A beautiful ax. Troy Lee and his team channeled into the future of design these cranks, and the future \u2014 at least in the stiff, durable world of SRAM cranks \u2014 is looking exceptionally bright. DESCENDANT TLD CoLab DH Crankset SAME SAME. BUT DIFFERENT. For the artist, the challenge of the solution is the inspiration to create. The crank arm \u2014 perfected in performance by SRAM engineers \u2014 is a utilitarian canvas begging to be transformed. Troy Lee, design artist, took to that canvas. 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CoLab | MTB-MAG.COM","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mtb-mag.com\/en\/the-new-truvativ-x-troy-lee-colab\/","og_locale":"en_US","og_type":"article","og_title":"The New Truvativ X Troy Lee CoLab","og_description":"DESCENDANT TLD CoLab Crankset PERFORMANCE CREATIVITY A painted hammer. A beautiful ax. Troy Lee and his team channeled into the future of design these cranks, and the future \u2014 at least in the stiff, durable world of SRAM cranks \u2014 is looking exceptionally bright. DESCENDANT TLD CoLab DH Crankset SAME SAME. BUT DIFFERENT. For the artist, the challenge of the solution is the inspiration to create. The crank arm \u2014 perfected in performance by SRAM engineers \u2014 is a utilitarian canvas begging to be transformed. Troy Lee, design artist, took to that canvas. 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